This year at Toy Fair, the best of the best will be available to get your hands on, test and try to see what the UK’s leading distributer of board and card games has to offer in 2025. Find Asmodee on stand N12! From classic household names to newcomers to the market in 2025, here are some highlights of what you can expect from Asmodee at London Toy Fair.
Pokémon Scarlett & Violet: Prismatic Evolutions
As the distributer of the Pokémon TCG in the UK, Asmodee will be showcasing the latest expansion in the global sensation from The Pokémon Company; Scarlet & Violet 8.5 - Prismatic Evolutions. From fluffy and fiery to freezing and fanciful, Eevee and its many Evolutions hold a special place in the hearts of Pokémon Trainers across the land. Prismatic Evolutions is available now across a variety of SKUs including Booster Boxes, Elite Trainer Boxes, and other sets that will be available to check out on the Asmodee stand.
Dobble Giant
The classic fast-paced matching game you love is now bigger, bolder, and more exciting than ever with Dobble Giant from Zygomatic. This giant version takes everything that makes the original game fun and turns it up to the next level. Dobble Giant is coming to retail this April, for players 6+ and will have an RRP of £23.99. And don’t forget to check out other amazing Dobble products and licenses like Dobble Super Mario, Dobble Stitch and Dobble Connect!
Star Wars: Unlimited
One of the most exciting new TCGs on the market right now, the Asmodee stand will be showcasing everything that Star Wars: Unlimited from Fantasy Flight Games has to offer. From the inaugural release of Spark of Rebellion, the eagerly anticipated Shadows of the Galaxy and the recently debuted Twilight of the Republic, you’ll be able to check out all the action from Star Wars: Unlimited including the amazing range of official accessories available from Gamegenic.
The Fellowship of the Ring: Trick-Taking Game
With so many incredible franchise licensed games at Asmodee, we can’t not talk about the epic strategy adventure straight from Middle-Earth; The Fellowship of the Ring: Trick-Taking Game from Office Dog. Follow the key story beats of the iconic fantasy tale by J. R. R. Tolkien, starting with Bilbo Baggins’ Eleventy-First birthday party in Bag End. The Fellowship of the Ring: Trick-Taking Game is out now, RRP £24.99.
Piles!
Fresh from exploding onto the market in the US and quickly generating viralability on TikTok, Piles! from The Lost Boy Entertainment is a fast-paced set collecting game designed for kids and families. If you enjoy classic games like Speed and Spoons then you’ll love this easy to learn free-for-all. This frantic, fast-paced party game will be available from February 2025 at retail, be suitable for players 8+ and have an RRP of £19.99.
Summer Travel Games
Debuted in 2024, the games under the headline of “Sun? Maybe. Fun? Guaranteed!” received a stand out campaign of billboards in key travel destinations as well as digital media and retail support with bespoke POS kits. Portable, family-favourites like Dobble Waterproof, Taco Cat Goat Cheese Pizza, Bananagrams and the new title, Piles! Will all be receiving the Summer Travel Games glow-up across the UK in Summer 2025 with a campaign that promises to be bigger and better than the last.
Asmodee UK are excited to show the industry all the best products from across the games and puzzle market at Toy Fair and hope that you can come and check out what 2025 and beyond will bring on stand N12.
