Asmodee UK are celebrating a major milestone after a highly successful 2019!
Data from NPD, market analysts who monitor the UK toy industry, shows 21 per cent growth year-on-year for Asmodee despite the overall toy market declining by 7%. This exceptional performance moved us up to the No.1 spot in the Games & Puzzles super-category over a full calendar year’s data for the first time!
“This is a very proud achievement for Asmodee UK,” said Sales Director Anil Boodhoo. “Ranking as the No.1 Games & Puzzles supplier over a full year is a testament to the fantastic team we have here who have gone above and beyond to grow the business.
“We would like to express our thanks to all of our retail and supply partners, without whom this would not have been possible, and we can’t wait to push on towards even greater achievements in the years to come.”
Among the products that have led the way for our proud 2019 is Dobble, which ranked as the UK’s No.1-selling game for the second successive year and grew as a property by 62% year-on-year.
Bananagrams, meanwhile, rose to become the country’s second-best-selling Family Word Game, with growth of 28%, while anarchic card game Exploding Kittens enjoyed sensational year-on-year growth of 63%.